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Intelligence
Free Webinar: Winning the Mailbox War in Higher Ed

Intelligence

Free Webinar: Winning the Mailbox War in Higher Ed

Mar 10, 2015By Mallory Willsea

Register now for this free webinar.

Session Description:

Creating great print work is an exercise in iteration. After rounds and rounds of revisions, approvals, press checks, and postage estimates, it’s heartbreaking to think that your carefully considered piece will go directly from the mailbox to the recycling bin. This free webinar will focus on strategies for optimizing the outside of your direct mail piece and will showcase dos and don’ts from higher ed and beyond.

Who Should Attend:

Enrollment, admissions, marketing, and communications professionals responsible for direct mail on behalf of their institutions.

What You Will Learn:

As a result of this webinar, you’ll learn:
• The state of direct mail best practices.
• How your envelope can become a messaging vehicle.
• How you can explore non-standard sizes without breaking the bank.

When:
Tuesday, April 7, at 1:00 p.m. EDT / noon CDT
This webinar will last approximately 30 to 45 minutes.

Register now.

Nitty-Gritty Details:

Cost is free, registration is required. Each registration includes one licensed seat and unlimited access to the slide decks and webinar recordings. When you register, you’ll receive a login code that is unique to you and can be used only once. If you choose to project the webinar to a room full of eager colleagues, all the better! In fact, we hope you do.

Meet the Presenter:

Sarah Eva Monroe has more than 10 years of digital creative and strategy experience. In her work for Obama for America, Sarah Eva drove digital strategy in online advertising, as well as web and email communication optimization. Sarah Eva’s approach to solving client challenges is to create beautiful work that achieves functional goals, following a process that flexes the creative work in response to analytics and user data. Sarah Eva’s current clients include Fashion Institute of Technology, Harvard Graduate School of Education, and Brown University.